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Demetgül Assoy is an experienced IT product leader currently serving as IT Product Lead at AK YATIRIM MENKUL DEĞERLER A.Ş. since August 2022. Prior to this role, Demetgül held various positions at TOFAŞ Türk Otomobil Fabrikası A.Ş. from March 2016 to August 2022, including Product Owner, Business Analyst & Solution Architect, and R&D Method & Planning Specialist. Demetgül's earlier experience includes a role as Senior Business Analyst at Akbank from January 2014 to March 2016 and System Analyst at Eureko Sigorta from November 2010 to January 2014. Initial career stages involved positions as a Trainee at Nexum Bogazici and Marketing Trainee at Anadolu Sigorta. Demetgül holds a Master's degree in Business Information Systems from Boğaziçi University and a Bachelor of Science in Management Engineering from Istanbul Technical University.