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Esther Madrona is a seasoned professional with extensive experience in cultural management and communication. Currently serving as the Regidora d'infància, joventut, gent gran, promoció de la ciutat i memòria històrica and Tinenta d'alcaldia de cultura at the Ajuntament de Sant Cugat del Vallès since October 2019, Esther previously held positions including Tècnica de comunicació i dinamització at Associació Cultural Casa Orlandai and Directora de programes i projectes culturals at La Unió Santcugatenca. Additionally, Esther has experience as a coordinator and commercial specialist for TOT Sant Cugat. Academic qualifications include a Postgraduate degree in branding territorial and strategic territory management from Universitat de Vic and a Master's in Cultural Production and Communication from Universitat Ramon Llull, among other credentials in cultural policies and public relations.