Alejandro C. has a strong background in performance marketing and digital paid marketing. Alejandro currently holds the position of Head of Performance Marketing at Airtasker and previously served as the Snr Performance Marketing Manager at the same company. Prior to their role at Airtasker, Alejandro worked as the Performance Marketing Manager at Mable, where they achieved significant growth and secured a $100M investment. Alejandro also held the position of Online Acquisition Manager at Air New Zealand, responsible for driving online growth and achieving record annual revenue growth for the airline. Earlier in their career, Alejandro worked at Interpublic Group (IPG), where they served in various roles, including Search Director, Search Specialist, and SEO Executive, demonstrating their expertise in search engine marketing, campaign analysis, and reporting.
Alejandro C. completed a Nanodegree in Predictive Analytics for Business from Udacity in 2018. Prior to that, they pursued a Bachelor of Commerce degree in Economics, Finance & Business Analytics from Deakin University, starting in 2018. Before attending Deakin University, Alejandro obtained a Bachelor of Business degree in Marketing from Swinburne University of Technology in 2013. Additionally, they have obtained several certifications including SQL Certification Incl. Window Functions from Vertabelo in 2019, Professional Scrum Product Owner I from Scrum.org in 2017, Adobe Certified Expert: Digital Analyst from Adobe in 2017, DoubleClick Search Advertising from DoubleClick in 2017, Google AdWords Qualified from Google in 2017, Bing Ads Accredited Professional from Microsoft in 2016, and Inbound Marketing Certification from HubSpot in 2015.
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