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Ricardo ‘Ricky’ P Isla joined AirAsia as CEO for the Philippines in July 2019. He is a graduate from the Ateneo de Manila University with a degree in Business Management, and is one of the Top 5 graduates of Asian Institute Management’s Basic and Advanced Management Program.

Ricky has over 40 years’ experience in domestic and global operations, including retail and sales distribution, business development, marketing and innovation, and general management across diverse industries such as telecommunications, property development, and consumer and retail companies.

Prior to AirAsia, Ricky worked with PLDT Global Corporation Inc, one of the Philippines’ major telecommunications providers. Here, he spent over a decade leading the PLDT Group in the international retail sales and distribution focused on expanding customer base specifically telecommunications companies, retail distributors, private corporations and government agencies serving Filipino communities. He also led the company in expanding its retail presence in several regions: Asia and the Pacific, North America, the Middle East and Europe.

In addition to his most recent role as Regional Head of Operations for the UK and Europe, Ricky held General Manager positions in PLDT’s international retail business in the US, Italy and Singapore.