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Stephan Blais is a professional with extensive experience in data analysis and marketing within the media and airline industries. Currently serving as a Senior Analyst in Loyalty Spend Analytics at Air Canada since April 2022, Blais previously held the position of Senior Data Analyst at Rogers Sports & Media from March 2021 to April 2022. Earlier roles include Marketing Analyst at Media Classified Corporation, Marketing Coordinator for Sportsnet, and a Merchandising Specialist at Encore Market Engagement. Blais co-founded the Queen's Conference on the Entertainment Industry, leading a team focused on educating students about the entertainment business. Blais holds a Master's degree in Management Analytics from Smith School of Business at Queen's University and a Bachelor of Commerce in Marketing from Queen's University. Additional educational experience includes time at the Nova School of Business and Economics.