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Heather Cmiel

Vice President, Brand And Communications at Aidoc

Heather Cmiel, APR has a comprehensive background in marketing, communications, and brand management. Heather is currently serving as the Senior Director of Brand and Communications at Aidoc, where they lead the corporate marketing organization and focuses on strategic marketing, communications, and brand efforts. Heather'sresponsibilities include developing the company's corporate marketing function, directing integrated marketing and brand programs, and shaping Aidoc's brand and thought leadership strategy.

Prior to their current position, Cmiel worked as an Adjunct Professor at the University of St. Thomas in 2021. Heather also held various roles at 3M, including Marketing Communications Leader for the Medical Solutions Division, where they led communications and brand efforts for the division and managed agency partnerships. Heather also worked as a Marketing Communications Strategist at 3M.

Cmiel has additional experience as a Director at Bellmont Partners Public Relations, where they created and managed strategic brand initiatives and marketing communications programs for clients such as the Midwest Dairy Association and Reeher. At Weber Shandwick, they served as an Account Director and worked with clients such as State Farm and Kemps, leading PR efforts and developing engagement strategies.

Earlier in their career, Cmiel held the position of Brand Public Relations Director at Maccabee Group, where they oversaw marketing strategy, campaign development, and execution for consumer brands and healthcare accounts. Heather also led re-branding efforts and cause marketing platforms for OfficeMax.

Overall, Cmiel has a strong background in marketing, communications, and brand management, with experience in various industries and a track record of developing successful strategies and programs.

Heather Cmiel, APR has a Master of Science (MS) degree in Communications from Purdue University and a Bachelor's degree in Communications from Augsburg University.

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