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Elliot Gordon is a Product Marketing Manager with extensive experience in B2B software and SaaS solutions, currently working at Aha! since March 2023. Previously, Elliot held similar roles at integrate.ai, Agero, Inc., and GCP Applied Technologies, focusing on product positioning, messaging, marketing strategy, and demand generation. Significant contributions include leading a complete website revamp and extensive market research to support go-to-market strategies. Elliot's career began with roles such as Research Manager at The Modellers and an EDF Climate Corps Fellow, demonstrating strong analytical skills in market research and energy efficiency. Elliot holds an MBA with High Honors in Marketing from Boston University's Questrom School of Business and a BA in Biological Basis of Behavior from the University of Pennsylvania.