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Alexandre Barthel

Marketing director at Agorize

Alexandre Barthel has a diverse work experience spanning multiple industries. Alexandre began their career as an Onsite Business Development Manager at Blackorange, where they were responsible for product promotion on an e-commerce platform, partnership development, and competitor analysis. Alexandre then moved on to roles at Serv-Info and Ciel Groupe Sage, where they worked as a Responsible Commercial and Commercial, respectively, focusing on client portfolio development, marketing campaigns, and co-marketing with software publishers.

In 2008, Alexandre joined Sage as a Chargé de Programmes Marketing, leading reseller channel management, direct marketing campaigns, event planning, and content management. Alexandre also held the positions of Market & Product Manager and Head of Loyalty, overseeing B2B client policies, sales support, marketing campaign management, and market strategy development.

Later, they worked as the Marketing Manager at Contexte, building and developing the marketing department and implementing audience growth strategies. Alexandre also provided marketing consulting and user experience optimization services at Smile, a leading digital Drupal agency.

In 2018, Alexandre joined Webhelp as the Head of Marketing & Demand Center, responsible for the Demand Generation-as-a-Service solution. Alexandre led the demand marketing team, defined strategies, monitored performance and ROI, and guided decision-making.

More recently, Alexandre became a Shareholder at Time for the Planet in 2022. Finally, they currently serve as the Marketing Director at Agorize, starting in November 2021. With a wealth of experience in marketing, business development, and client management, Alexandre Barthel has demonstrated their expertise and adaptability throughout their career.

From 1998 to 2000, Alexandre Barthel attended lycée sainte clotilde in Strasbourg. During this time, they pursued a degree in BTS Action Commerciale with a focus on Marketing.

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