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Adilson Dala possesses a diverse background in business analytics, customer retention, and digital marketing, currently serving as the Business Analytics & Customer Retention lead for Afrimoney Angola at Africell Angola since January 2022. Responsibilities include developing offers for business segments, managing customer growth and retention strategies, and monitoring key performance indicators. As a co-founder and general manager of Menos Lixo, a logistics platform focused on recycling, Adilson promotes sustainable practices. Previous roles include Social Media Specialist, Ads Manager at Grupo Zwela, and various positions in community management and digital project management. Adilson also served as a sustainability mentor for the Goethe-Institut and has experience in web development and product management.