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Pank Praneeprachachon is a seasoned marketing professional with extensive experience in product marketing and strategy across various industries. Currently serving as a Product Marketing Manager at Affirma since February 2022, Pank focuses on developing go-to-market strategies and implementing data-driven activities for Microsoft Rewards in multiple international markets. Previous roles include Product Marketing Specialist at Affirma, Marketing Manager at Metamorphic Gear, and Client Success Manager at Hy.ly. In earlier positions, Pank successfully launched campaigns during the COVID-19 pandemic and developed customer loyalty programs, significantly enhancing revenues. Pank holds a Master of Science in Integrated Marketing Communications from Northwestern University and a Bachelor of Science in Business Administration and Management from Babson College.