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Clare Bennett is a seasoned professional in digital strategy and content consultancy, currently working at AFFINITY since January 2023. Clare's expertise encompasses branding, experience design, and culture change, with a focus on driving business growth through creating value for people. Notable past roles include serving as a Digital Consultant at Brunswick Group and Conran Design Group, where Clare led the digital strategy for high-profile clients such as Coca-Cola EuroPacific Partners and Merlin Entertainments. With experience as Digital Director at SampsonMay, Clare has successfully managed digital transformations for various organizations and positioned the Abu Dhabi Government as a benchmark for digital communications during tenure at MerchantCantos. Clare holds a BA in English Literature & Communications from The University of Huddersfield.