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Jean-Pierre Généreux is an accomplished design and business leader with extensive experience in architecture and brand development. Currently serving as Président and CEO at ƻ徱´Ú¾±³¦²¹ since March 2020, Jean-Pierre previously held key roles at the ALDO Group, including Vice President Europe and Vice President of Global Brand Environments from April 2008 to July 2019. Prior to that, Jean-Pierre was a Partner and Vice President of Design at Aedifica Architecture+Design from February 1997 to March 2008, and worked as an Architect and Designer at Pentagram Design London from June 1995 to February 1997. Academically, Jean-Pierre holds a Master of Arts in Industrial Design from the Royal College of Art and dual degrees in Architecture from McGill University.