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Simar Ghangas is currently the Head of Commercial APAC at AE Live, bringing over a decade of experience in business development, sales, and leadership roles within the media and marketing industry. Prior to this, Simar held positions as Vice President at Stats Perform, Sales Manager at The Knowledge Engineers, Business Development Manager at WARC, and Senior Sales Executive at Haymarket Media Group. With a background in journalism and politics, Simar has also contributed articles to SPIKES Magazine and England Football Team's Match day programmes while serving as a Lieutenant in the Singapore Army.