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Matt Scott is a seasoned professional in digital marketing and paid media, serving as the Co-Founder and Managing Partner of Advantage Paid Media since May 2019, focusing on adapting to a privacy-first landscape. Prior positions include Head of Client Services at Loom Digital and extensive roles at Invitation Digital (Vouchercloud), where responsibilities ranged from leading the affiliate operations team to managing key accounts for major brands such as HP and Expedia. Scott's career trajectory also encompasses various roles in affiliate marketing at Equator and Paid On Results, along with early experience in brand ambassadorships. An alumnus of the University of the West of Scotland, Scott holds a BA (Hons) in Commercial Music.