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Bjørn Lawrenz is an experienced professional in the hearing technology sector, currently serving as the Manager Market Development and Leiter AB Partnerprogramm at Advanced Bionics since April 2017, overseeing the AB Partner Program in Germany and managing a team of four. Previous roles include Senior Area Coordinator for Germany South-East and Market Development Area Coordinator for Northern Germany, focusing on the development of partnerships between audiologists and clinics. Lawrenz's earlier experience encompasses positions such as Quality Management Officer at Pro Akustik Hörakustiker and Regional Manager at Fiebing Hörtechnik, along with strategic marketing roles at Cochlear and Siemens Audiologische Technik. Lawrenz holds a degree in Hörakustiker and has completed Vordiplom in Betriebswirtschaft at Technische Universität Berlin.