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Cecilia Fleta

Senior SEO Consultant at advalyze

Cecilia Fleta has a diverse work experience spanning over several years. Cecilia began their career as an Editor and Reporter at Deutsche Presse Agentur, where they translated and edited news articles. Cecilia then worked as a Project Assistant at Metrinomics GmbH, coordinating market research projects.

Cecilia later joined El País as a Freelance Reporter and later became the Junior Correspondent in Germany. Cecilia covered various topics and contributed to the publication for several years.

Cecilia then transitioned to the role of Press and Communications Officer and Project Manager at Asamblea de Cooperación por la Paz (ACPP). In this position, they handled media relations, managed communication projects, and coordinated delegations. Cecilia also managed Cooperation for Development projects in the Middle East and West Africa.

Cecilia then worked as the Marketing & Communications Manager at Binta, where they managed marketing and communication activities.

Cecilia continued their career at Trust Agents Internet GmbH, where they focused on international on and off-page SEO for websites in multiple languages. Cecilia had experience with SEO tools and platforms such as WordPress, SAP Hybris, Screaming Frog, Sistrix, LRT, Majestic, Ahrefs, and Google Search Console.

Afterward, Cecilia worked as an SEO Manager at K - New Media GmbH & Co. KG. Here, they were responsible for technical on-page SEO for fashion and jewelry online shops in multiple European markets. Cecilia conducted keyword analysis, developed content and off-page strategies, and monitored and reported on KPIs.

Currently, Cecilia is a Senior SEO Consultant at advalyze, where they continue to leverage their expertise in SEO to provide valuable insights and consultation to clients.

Cecilia Fleta has a diverse education history in various fields. In 1992, they obtained a Master's degree in Journalism from Universidad de Sevilla, where they studied from 1992 to 1997. Afterward, in 2010, Cecilia attended the UCLA Anderson School of Management for an Advanced Strategic Management Session, focusing on Strategic Management. In the same year, they pursued an Executive Master of Science in Communications Management (MScom) at USI Università della Svizzera italiana. During this program, they explored subjects like Communications Management, Corporate Communications, and Public Relations. In 2014, they completed a Professional Diploma in Digital Marketing from the Digital Marketing Institute, specializing in Online Marketing. Additionally, Cecilia holds certifications from Google and SEMrush Academy. In May 2020, they obtained Google Analytics for Beginners certification, and in April 2020, they passed the Technical SEO Exam offered by SEMrush Academy. It is worth noting that there is no specific information about their education prior to 1992, except for attending Deutsche Schule Las Palmas, for which no further details are provided.

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