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Shane Jochum is an accomplished marketing professional with extensive experience in brand strategy, partnerships, and sustainability, currently serving as the Head of NAM Brand Strategy, Partnerships & Sustainability at adidas since August 2011. Previously, Shane held various leadership roles at adidas, including Head of US Strategic Partnerships and Vice President of Marketing CTC. Before joining adidas, Shane was the Vice President of Marketing, Merchandising & Ecommerce at Neebo, where responsibilities included directing marketing initiatives for over 310 retail locations. Early career positions included Director of Marketing at Nebraska Book Company and Account Management Intern at Archrival, a youth marketing agency. Shane holds a B.S. in Marketing, Finance, and Film from the University of Nebraska-Lincoln.