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Lachlan Brown is an experienced professional currently serving as the Strategy & Transformation Manager at adidas since April 2024. Prior to this role, Lachlan was the Head of Brand and Customer Experience at Sanctuary, where brand strategy and social media management led to significant audience growth. Lachlan also has a background as an Entrepreneur in Residence at Antler, where a FoodTech business idea reached the finals in an investment round, and as a Co-Founder of a stealth startup. Previous experience includes an MBA internship at Google, co-founding Tucka Burger, and working as an Audit Senior at shinewing wilson uk. Lachlan holds dual MBAs from INSEAD and The Wharton School, an ACA qualification from ICAEW, and a Bachelor of Commerce in Finance and Economics from the University of Melbourne and Lund University.