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Janani Manickaraju is an accomplished digital marketing professional with extensive experience in digital media planning and campaign management. Currently serving as a Digital Marketing Strategist at Adfuel since January 2023, Janani specializes in digital media buying and optimization of display campaigns. Prior roles include Digital Marketing Specialist at SearchMax, where strategic development and collaboration on campaign execution were key responsibilities, and Sales and Marketing Executive at DishTV, focusing on key account management and process design. Janani started in the industry as a Management Trainee at Aircel. Educational qualifications include a Bachelor of Business Administration from Ethiraj College For Women, along with credentials from Seneca Polytechnic and the Sri Lanka Institute of Marketing.