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Thomas Park is Adform’s SVP of Product Strategy and as such responsible for the global strategic direction of the commercial products across Buy and Sell Side. Before joining Adform, Thomas spent eight years in various roles at Google, conceptualizing cross-channel measurement products and solutions, consulting global clients on data-driven strategies and launching a variety of advertising products into the EMEA market. Before that, Thomas worked at DentsuAegis leading analytical projects for media strategy optimization, primarily on offline channels, which makes him a 360° expert on all things advertising.