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Gustav Holmström began their work experience in 2014 as a Web Editor at Sveriges Radio. Gustav then joined Adeprimo in 2012 as an Interface Developer. After that, they returned to Sveriges Radio in 2015 and held various roles including Digital Editor, Digital Producer, and Team Lead. In 2022, they returned to Adeprimo as a Digital Strategist & Project Manager.

Gustav Holmström has pursued various educational experiences throughout their life. In 2021, they attended IHM Business School, specializing in Digital Analytics - Conversion & Visualization. In the same year, they obtained additional certification as a Certified Scrum Product Owner® (CSPO®) from Scrum Alliance.

In 2018, Gustav undertook a digital PR course at Berghs School of Communication. The following decade, from 2010 to 2013, they attended Karolinska läroverket, where they pursued the Samhällsvetenskapliga programmet (Social Science Program).

These experiences have equipped Gustav with a diverse skill set and knowledge in the fields of digital analytics, conversion, visualization, digital PR, and social sciences.