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Sanjini has over two decades of experience across multiple industries, including both agency and client side, bringing great success to the FMCG, Telco, Technology, BFSI, Travel, as well as Retail and Manufacturing industries locally and globally. She drives successful customer experience and ROI on offline and online platforms in the B2B and B2C space with well-planned strategies and deep data insights.

As the Country Director of ADA in Sri Lanka, Sanjini leads a team of energetic young professionals with a vision to deliver the future of marketing by combining the best of data science, technology, creativity, and content, providing solid data-driven strategies coupled with a strong execution to deliver stellar results.

Best known as a disruptor, thought leader, and a mentor, she loves a good challenge and thrives on cultivating relationships with others to evolve and grow.