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Hamasa Amin is a seasoned project manager in digital advertising, currently serving as Project Manager Digital AdSpecials at Ad Alliance since October 2022, where responsibilities include the conceptualization, planning, and implementation of digital AdSpecial campaigns across display, online video, and addressable TV segments. Previously, Hamasa held the role of Native Campaign Manager, managing native campaigns and facilitating direct communication with clients and media agencies. Hamasa's prior experience includes roles in CRM and shop management at ABOUT YOU and Massmann Internationale Buchhandlung GmbH, along with an internship in marketing at Yamaha Corporation. Educational qualifications include a Master of Arts in Media and Communication Management from Macromedia University of Applied Sciences and a Bachelor of Science in Business Administration with a focus on Marketing from Hamburg University of Applied Sciences.