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Jeff Price is a seasoned professional with extensive experience in sales and marketing within the lighting and safety solutions industries. Currently serving as Vice President of Sales for Acuity Life Safety Solutions since July 2019, Jeff also holds the role of VP of Sales & Marketing at IOTA Engineering, where tenure has spanned from February 2013 to the present. Previous positions include various roles at Philips Lighting from August 2004 to January 2013, emphasizing product development and marketing, and a progression of responsibilities at Thomas & Betts from July 1999 to July 2004, culminating in the role of US Marketing Manager. Early career began at Avionics Specialist, Inc. as Lead Technician and Assistant Supervisor from 1994 to 2000. Jeff Price has actively contributed to industry seminars targeting professionals such as architects and engineers, showcasing a commitment to thought leadership in the field.