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Meagan Potere is an experienced marketing professional with a strong background in lifecycle marketing and e-commerce. Currently serving as Manager of Lifecycle Marketing at Activision since June 2022, Meagan previously held roles including Sr. Manager of Direct Marketing & Merchandising at Uniworld Boutique River Cruise Collection, where responsibilities included leading global email lifecycle strategy and managing direct mail programs. Prior experience at Bed Bath & Beyond encompassed various positions focused on e-commerce, including Email Marketing & Merchandising Manager and E-Commerce Assistant Category Manager, emphasizing website optimization and digital circular processes. Meagan also worked in marketing roles at PowerAdvocate, LogMeIn, and John Hancock Life Insurance Company, gaining expertise in campaign management, lead generation, and marketing material coordination. Meagan holds a Bachelor of Science in Business Administration with a focus on Marketing and Finance from Northeastern University.