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Kynan Barton is an experienced analytics professional currently serving as Manager of Analytics Engineering at Activision, where responsibilities include managing analytics for the Web and Call of Duty Mobile App, as well as leading paid media analytics initiatives. Prior roles at Edmunds involved optimizing internal database processes and developing ETL pipelines, alongside statistical algorithm development and dashboard creation. Kynan has a strong foundation in data analysis and marketing, having previously worked as a Web and Marketing Analyst at GreatLike Media and has experience in various auditing and event management roles. Kynan holds a Bachelor of Business Administration with a minor in Business Analytics from Chapman University.