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Serena Chang, RD, LD, is an experienced marketing professional specializing in growth marketing and digital strategies, currently serving as Growth Marketing Manager at Acorns since December 2021. Prior to this, Serena held the same position at Rey from June 2021 to December 2021, focusing on conversion rate optimization and KPI monitoring. Serena's background includes roles such as Search Engine Marketing Manager at Motoza, where responsibilities spanned managing paid search and SEO departments, and Social Media Account Manager at Main Street Hub, providing social media and online reputation management for local businesses. Earlier experience includes fitness training, nutrition education, and research, with contributions to academic publications during an internship at the Fitness Institute of Texas. Serena earned both a Registered Dietitian credential and a Bachelor of Science in Nutrition from The University of Texas at Austin.