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Roy Saadon is a seasoned entrepreneur and technology executive with extensive experience in the fintech sector. As Co-Founder of Access Fintech since 2017, Roy has been instrumental in driving innovation within the industry. Prior to this, Roy co-founded Traiana, serving as Global Head of Product and GM EMEA from September 2011 to March 2016, and played a key role in Traiana Technologies from July 2000 to 2011 as Co-Founder and GM Harmony. Earlier professional experience includes an entrepreneurial role at Kentech Ventures and military service in the IDF from 1992 to 1999. Roy holds a B.Sc in Mathematics and Computer Science from Bar-Ilan University.