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Heather Spring has extensive experience in digital marketing and social media strategy, currently serving as the Social Media Lead for North America Market and Global Social Media Lead for Awards & Rankings and C-Suite & Executive Positioning at Accenture since April 2007. Spring leads the development of engaging social media campaigns that enhance Accenture's recognition as a global leader, oversees executive positioning strategies, and coordinates social media training for senior leaders. Prior roles include Digital Marketing Lead for Accenture Strategy and various positions at Aquent and Lakeview Technology, where management of internet marketing strategies and program delivery was key. Additionally, since 2013, Spring has been a Senior Cause Entrepreneur with viaONEHOPE, contributing to meaningful impacts through philanthropic initiatives. Spring holds a BSME in Mechanical Engineering from Bradley University and has a background in project engineering and management from previous roles at Cap Gemini and Duke Engineering & Services.