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Andrés Giménez is a Senior Business Analyst at Accenture since February 2023, with a robust background in digital marketing and project management. Previously, Andrés served as a Digital Marketing Strategist at Simbiosis, where responsibilities included the evaluation, research, and implementation of digital communication strategies. Prior to this role, Andrés was a Digital Strategist at Human Marketing México, focusing on managing ads across various platforms and client reporting. At Cuadrangular, Andrés held multiple roles, including Project Manager and Account Manager, overseeing the planning and execution of digital communication strategies. Earlier experience includes a position as Content Manager at Cuadrangular, where content generation and coordination for social media were key responsibilities. Andrés holds a Licenciatura in Ciencias de la Información y la Comunicación from Universidad de Monterrey and has also studied at Inholland University of Applied Sciences.