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Sabrina Babooram is an accomplished marketing and strategy professional with extensive experience across various industries. Currently serving as Partner and Head of Strategy at Academy Inc. since September 2022, and as COO and Founder of The More Girl Project since September 2020, Sabrina also manages Sabrina Babooram Consulting, providing clients with innovative, data-driven marketing solutions. Previous roles include Head of Strategy at Media One Creative Inc. and No Fixed Address Inc., as well as Director of Media and Digital Marketing at Spin Master Ltd. In addition to strategic positions, Sabrina has contributed to organizations such as the Boys & Girls Club of Peel as a Board Member and served as a part-time professor at George Brown College, teaching marketing and strategy courses. Educationally, Sabrina holds a Bachelor of Arts in Marketing and Finance from the University of Toronto and a Bachelor of Education from the Ontario Institute for Studies in Education of the University of Toronto.