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Noura Mahfoud is the Business Owner at Baleine Dubai since January 2018. Prior to this, Noura worked as the Head of Creative Services Department at Abu Dhabi Media (ADM) from March 2011 to present. Noura also has experience as the Acting Director of Creative Services at Baynounah Media Group and Creative Manager at Arab Media Group. With a background as a Senior Art Director at Dubai Media Incorporated, Noura holds a Bachelor of Arts in Art & Design from Zayed University and an Executive Master of Business Administration from Higher Colleges of Technology. Currently, Noura is pursuing a Doctor's Degree in Business Administration and Management at Abu Dhabi University.