ÂÜÀòÂÒÂ×

Benita Copeland

Recruitment Marketing Lead at Abt Associates Inc.

Benita Copeland has extensive experience in recruitment marketing and talent acquisition. Benita currently works as the Recruitment Marketing Lead at Abt Associates, where they lead all recruitment marketing strategies including employer branding and digital brand presence. Previously, they worked at Lockheed Martin for several years in various roles. Benita served as the Talent Attraction Lead, where they developed employer brand strategies and implemented digital and geo-targeted initiatives to hire critical, diverse, and technical skills. Benita also worked as the Talent Acquisition Program Manager-Workforce Strategies, managing a high dollar budget for digital sourcing contracts and leading the vendor management contract process. Earlier in their career, they worked at Lockheed Martin Corporate as the Diversity Engagement Lead, collaborating with staffing departments to hire diverse talent and managing national college recruiting strategies. Benita also provided interviewer training to ensure staffing compliance.

Benita Copeland holds a Bachelor of Business Administration (BBA) degree in Marketing/Management from Prairie View A&M University. Benita has also obtained certifications in various areas, including "Leverage and Accelerate Change: A Guide for Leaders," "Marketing Tools: Digital Marketing," "Rolling Out a Diversity and Inclusion Training Program," and "Women Leadership at Work" from LinkedIn.

Links

Previous companies

Lockheed Martin logo

Org chart