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Miki Yuhico

Vp, Head Of Digital Sales at ABS-CBN

Miki Yuhico has extensive work experience in various industries. Miki currently holds the position of VP, Head of Digital Sales at ABS-CBN Corporation since November 2022. Prior to this, Miki worked as the Chief Innovation Officer at UnionDigital Bank from August 2021 to October 2022. Miki also served as the Business Director, Client Services at AdSpark Philippines from July 2016 to May 2021. Before that, they worked at Globe Telecom as the Business Development Head - Innovation Team, Corporate Strategy & Business Development from June 2012 to July 2016. Miki also has experience working at Citi, where they held the positions of AVP, Digital & Mobile Marketing Head, PH from April 2008 to June 2012 and AVP, Digital Marketing Head - Citibank Direct & Expansion Products, NY from November 2006 to April 2008. Further, they worked as an Account Manager at Cox Target Media from September 2002 to November 2006 and as a Marketing Communications Specialist at PLDT from January 2001 to June 2002.

Miki Yuhico completed a Master of Science degree in Management at the University of Asia and the Pacific from 1995 to 2000.

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