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Camille Rouaud serves as the Responsable pôle experts marketing at ABILWAYS since January 2019, overseeing a team of eight and responsible for budget planning, investment prioritization, and campaign performance analysis with a focus on maximizing return on investment through marketing strategies across SEO, SEA, CRM, and automation. Prior to this role, Camille held positions such as Directrice Marketing at Unow and Responsable Marketing at ESSEC Executive Education, where responsibilities included leading marketing strategies, project management, and performance reporting. Camille's early career involved roles in communication and marketing at ISTELI OFFICIEL and EDHEC Business School, alongside formal education culminating in a Master’s degree in Communication from Université Lille 3.