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Mike Czuba is a seasoned marketing professional with extensive experience in strategic leadership and account planning. Currently serving as the Vice President of Insights & Innovation at AbelsonTaylor since March 2021, Mike previously held the position of Executive Vice President of Strategy, Analytics & Methods at Shapiro & Raj, where leadership was provided to a 10-person team, enhancing client experiences and profitability through innovative methodologies. Mike's career also includes significant roles at Cavalry, HAVAS Worldwide Chicago, Draftfcb, and J. Walter Thompson, where contributions included developing unique marketing strategies and leading successful new business efforts. Mike holds a degree from the University of Illinois Chicago, obtained between 1984 and 1989.