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Jan-Loek Siskens is a seasoned professional in the fields of web analytics, technical product management, and digital marketing. Currently serving as Technical Product Manager at ABC Startsiden AS since April 2021, Siskens has previously held significant roles such as Teamlead Traffic & Analyse at DPG Media and Sanoma NL, where responsibilities included overseeing traffic channel activities and analytics for major websites. Prior experience encompasses positions such as Web Informaticus and Web Analyst, contributing to web development and analytics projects across various organizations, including OLVG and Sint Lucas Andreas Ziekenhuis. With a solid educational background in Informatics from The Hague University of Applied Sciences, Siskens has developed a strong expertise in optimizing digital platforms and enhancing user engagement through data-driven strategies.