Martina Bittner is an accomplished marketing professional with extensive experience in the healthcare and eCommerce sectors. Currently serving as the Head of Channel Marketing Biowearables EMEA at Abbott since October 2018, Martina has successfully led channel expansion initiatives and crafted go-to-market strategies for innovative Biowearables. Previous roles include Senior Marketing Manager at Sanofi, where digital marketing for consumer healthcare brands was spearheaded, and senior positions at Thalia Bücher GmbH and 1&1 Telecommunication SE, focusing on eCommerce strategies and digital innovation. Martina's early career included various marketing and consulting roles, with a strong foundation in international business obtained through advanced degrees from Ekonomická univerzita v Bratislave and other esteemed institutions.
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