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Helen Halla is an accomplished professional with extensive experience in sales and business development across various sectors, including IoT, cybersecurity, and digital transformation. Currently serving as the International Sales Manager at A1 Digital since January 2023, Helen's previous roles include Director of Business Development at Striped Giraffe Innovation & Strategy, Corporate Channel Sales for the DACH region at WithSecure, and Chief Communication & Sales Officer at ICSL GmbH. Helen has a strong academic background, holding an MBA focused on Business Strategy and Digital Transformation from thePower, as well as a Master's degree in German Studies from Tallinn University. Throughout their career, Helen has demonstrated expertise in channel sales, data governance, and customer experience, exhibiting a consistent commitment to fostering growth and innovation.