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Matt Peters is an accomplished leader and creative strategist in the marketing and content industry, currently serving as President and Chief Creative Officer at 71 West, a boutique content agency focused on luxury brands since January 2021. Previously, Peters co-founded Cortex, an AI software startup, and led Pandemic Labs, the first dedicated social media marketing agency in the USA, achieving significant growth and recognition in the field. With experience in various roles within prominent film and television productions, including positions at Warner Bros., Touchstone Television, and Lions Gate Films, Matt Peters brings a diverse skill set reinforced by a Bachelor of Arts in English with Creative Writing from Emory University.