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Based in their New York office, Ali Kavulich leads consumer lifestyle, fashion and travel clients. That’s included numerous high-profile media events and collaborations with celebrities, such as designer Rachel Zoe for a collection of strollers that exceeded sales projections with retail partner Nordstrom. Ali also helped launch the Kate Spade Keds collection for kids with Wolverine Worldwide, and has overseen a string of successful campaigns for Juicy Juice, leveraging YouTubers and other influencers to drive brand awareness and support the introduction of new Juicy Juice products.

Ali joined us from Octagon where she drove the Rolls-Royce Motor Cars North America account. Before that she led PR for Sotheby’s auction house. Ali started her career at Rogers & Cowan in New York working in entertainment and lifestyle for several of the biggest brands in cable TV, including Food Network, Discovery Channel and Cooking Channel, plus spirits brands Jim Beam and Skinnygirl Margaritas.