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David Payne has a diverse work experience in the sports and advertising industry. David currently holds the position of Sales-UK & Ireland at 24/7 Software, a leading provider of communication and reporting software solutions for the sports and entertainment market. In this role, David is responsible for managing sales in the UK and Ireland market.

Prior to this, David worked as the Director at Forza Sports Marketing, a full-service sports marketing agency. David was involved in brokering and activating partnerships across various sports. David also had experience as the Senior Commercial Manager at Dugout Limited, a global media business co-founded by major football clubs. David played a key role in managing commercial operations and producing exclusive content for tens of millions of fans.

Earlier in their career, David worked as the Partnership Development Manager at West Ham United FC, where they focused on developing partnerships for the club. David also gained valuable experience at Lagardère Sports, the world's leading football marketing agency, where they worked in the UK Football division, specializing in sponsorship and advertising. David managed bespoke media buy packages for partner clubs and worked with more than 250 clubs and 30 football associations globally.

Before entering the sports industry, David worked as a New Business & Account Manager at SPORTS Revolution and AGH Worldwide, where they collaborated with Premier League, Football League, and Rugby clubs to provide visibility and promote global brands through various advertising channels. David also has experience in advertising sales roles, including an Account Manager position at The Telegraph Media Group, where they sold advertising opportunities into the Business Supplement, and as a Senior Account Manager at Newsquest, where they sold multimedia advertising packages across print, online, outdoor, and exhibition platforms.

David's extensive experience in sales, marketing, and partnerships within the sports and media industry showcases their adaptability and expertise in this field.

David Payne attended Gayhurst from 1990 to 1998. Following this, they enrolled in Aldenham School from 1998 to 2003. No specific degree or field of study was mentioned for either educational institution.