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Natalie Labriola

Director, Business Development & Sponsorships at 16 On Center

Natalie Labriola has a diverse work experience spanning multiple industries. Natalie currently holds the position of Director of Business Development & Sponsorships at 16 On Center since 2023. Prior to this, they worked as a Director of Business Development & Brand Partnerships at VERSUS from 2021 to 2023. Before that, Natalie was the Director of Business Development at Mosaic North America from 2020 to 2021, where they achieved impressive results in securing new business and managing client relationships. Natalie also held the role of Brand Partnerships at The Marketing Store, North America from 2019 to 2020, where they focused on partnerships monetization and developing strategic proposals. From 2016 to 2019, Natalie worked at Superfly as a Manager in Business Development & Sponsorships, successfully closing new business deals and managing sponsorships for various clients. Natalie also held the position of Manager in Influencer & Social Marketing at Superfly from 2014 to 2016. Before this, Natalie worked at DraftDay as a Manager in Growth Marketing from 2011 to 2014, CBS Interactive as a CBS Sports Representative from 2010 to 2011, and Natalie'sCampus Media as the Founder of the University of Illinois vertical from 2010 to 2011. Natalie also gained experience as a McDonald's Consumer Brand Intern at Golin in 2010 and as a College of Media Intern at the University of Illinois at Urbana-Champaign in 2010.

Natalie Labriola has a Bachelor of Science degree in Advertising from the University of Illinois Urbana-Champaign. Natalie also studied Advertising at Scuola Leonardo Di Vinci.

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