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Asim Ghaffar is a seasoned technology leader with extensive experience in software engineering and technology management. Currently serving as the Vice President of Engineering at 10Pearls Pakistan and a Founding Partner at elegsys, Ghaffar has over 20 years of expertise in building software solutions for various sectors, including MSMEs and startups. Ghaffar has held significant roles such as ICT Sector Expert for Chemonics International, Co-Founder of EasyFresh Technologies, and Vice President of Engineering & Innovation at Cityscape Real Estate Ltd. Previous experience includes key leadership positions at Zameen.com and LMKR, where Ghaffar was instrumental in product development and team growth. Educational credentials include a Master's degree in Interactive Systems Engineering from KTH Royal Institute of Technology and a Bachelor's degree in Computer System Engineering from Ghulam Ishaq Khan Institute.