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Samantha Shively started their work experience in 2008 as an intern at WBNS-TV and the Columbus Clippers. In 2009, they worked as a marketing intern at 63G Communications. From 2010 to 2012, they served as a marketing coordinator at Time Out Chicago. Samantha then became a marketing manager at HomeFinder.com from 2012 to 2016. Following that, Samantha worked as a digital marketing manager at Exact from 2016 to 2017. Currently, they are a marketing manager at 100 YARDS, where they provide outsourced Chief Marketing Officer services for start-ups and growth companies.

Samantha Shively completed their undergraduate education at the University of Michigan from 2006 to 2010. Samantha obtained a Bachelor of Arts degree in Sport Management during this time.

In March 2016, Samantha also obtained two additional certifications, namely the Inbound certification and the Inbound Certification, from HubSpot.