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Alisha Memon is a seasoned professional specializing in social media and community management, currently serving as a Senior Social Media Specialist and Community Manager at Zynga since September 2024. In addition to this role, Alisha is an Ambassador for Women in Games since April 2024 and a Small Business Owner at One and a Half Bakers since July 2020. Previous experience includes a Senior Social Media Specialist position at Helpshift, where responsibilities encompassed creating impactful social media campaigns and launching an Employee Advocacy Program. Earlier roles featured a Marketing Executive position at CloudMoyo and a Marketing Specialist role at Jazz Hands Foundation, with a focus on digital branding and social media initiatives. Alisha holds a BBA in Marketing/Marketing Management from MIT World Peace University, completed in 2020.