Michelle Eten MBA, MSIM possesses extensive experience in digital retail and marketing, currently serving as VP Digital Retail at Zumiez. Michelle has also contributed as a Guest Lecturer at the University of Washington Information School for the Masters Program in Strategic Management and Leadership. Previous roles include Director of Marketing and Merchandising and Director of Merchandising and Loyalty Programs at Savers | Value Village, as well as a Divisional Vice President and Director of eCommerce at REI. Additionally, Michelle has served on the Board of Directors for BECU. Educational qualifications include a Master's degree from the University of Washington Information School and a Bachelor of Arts in Fashion Marketing and Retail Management from Western Washington University.