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Jose González Ruiz began their work experience in 2007 as an Interior and Graphic Designer at OLTRASA. Jose then moved on to work as an Interior and Product Designer at Eve Eduardo Terradez, where they developed projects in various countries. In 2008, they established their own company called Jose Gonzalez Design as a Creative Designer. In 2010, they joined Polcart Iberia as a Product Designer, focusing on industrial and product design for companies such as Porcelanosa Group and Mustang. From 2011 to 2015, they worked as a Senior Product Designer at Yamaha Corporation. Most recently, they have been an Innovation and Creative Director at Zumex since 2015.

Jose González Ruiz has a diverse and comprehensive education history. Jose completed a Digital Transformation Senior Executive Program at IESE Business School in 2020. Prior to that, in 2019, they completed a program in Liderando proyectos estratégicos at the same institution, as part of the IESE Executive Education. In 2017, they completed a Focused Program in Driving Innovation, also at IESE Business School. Jose's earlier education includes a degree in I.T. Industrial Design from Universitat Politècnica de València, where they specialized in industrial and product design.