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Wendy Ballard serves as the General Manager for New Zealand at Zip Co, where leadership involves collaborating with the New Zealand team and Australian support networks to achieve business objectives while prioritizing customer-first values. Wendy has held various leadership positions in marketing and brand management throughout their career, including roles at The Warehouse Group and 3M, where strategic marketing and customer experience initiatives drove business growth. Additionally, Wendy is a management committee member at the Mairangi Bay Fishing Club, focusing on community engagement and education. Educational qualifications include a Women on Boards Masterclass in Governance from the Chartered Governance Institute NZ and a degree in Hospitality Management from Auckland University of Technology.