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Jinal Shah

CMO & Gm, Shopping & Experience at Zip

Jinal Shah is an accomplished marketing leader with extensive experience across various industries. Currently serving as CMO and GM of Shopping & Experience at Zip Co since September 2021, Jinal oversees strategy, product, and app monetization while leading customer functions including marketing and product design. Previous roles include Chief Marketing Officer at Feather and VP of Marketing & E-commerce at S'well, where Jinal spearheaded revenue growth and digital transformation initiatives. With a foundational background in digital strategy at J. Walter Thompson Worldwide, Jinal has collaborated with prominent brands such as Estee Lauder and Revlon. Jinal also contributes to the marketing community as a founding member of Sunday Dinner Community and as a board member at Ideas United. Jinal holds a B.A. (Honors) in Journalism from Temple University and was named a Fellow of The Marketing Academy in 2022.

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